In answer to Sean O’Connell’s question from earlier in the week: Is the new Incredible Hulk movie a hit or a bomb? Well, looks like bomb: Just like its predecessor, there appears to be no sequel in the works, again, for the green guy.

Marvel says, “We’re happy with the financial results, even if they (only) reach the first film’s levels. Having a sequel is not the definition of success.”

That’s essentially true. Having two sequels is the definition of success in the comic book movie world.